What is SEO ?
Keyword Research: Conduct research to find out what keywords people are searching for when looking for products or services similar to yours. Tools like Google Keyword Planner, Ahrefs, or SEMrush can help you with this.
On-page Optimization: Make sure your website has quality content that is optimized for the keywords you found in the previous step. Use appropriate headings, meta descriptions, and alt tags for images. Ensure that the website has proper internal linking structure, mobile-friendly design, and fast loading time.
Technical SEO: Make sure that the website is technically sound, including proper indexing, crawlability, sitemap, and robots.txt files. Also, ensure that the website is secure with HTTPS encryption.
Backlink Building: Building quality backlinks to your website is a crucial part of SEO. You can do this through guest blogging, creating content that other sites want to link to, or social media.
Tracking and Analysis: Regularly track your website's performance, including traffic, rankings, and conversions. Analyze the data to make improvements to your strategy over time.
Working on SEO can be a complex and ever-evolving process, but following these basic steps can help you get started on improving your website's search engine visibility.
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